Successful Volkswagen Polo BlueMotion


The Polo BlueMotion, Europe’s most economical five-seater car, is gaining success across the continent. An increasing number of importers are very excited to introduce the Polo BlueMotion to their markets, with a right-hand drive version even being planned for British buyers.

The Polo BlueMotion concept combines driving pleasure and fuel economy with a minimum margin vehicle price. This vehicle has successfully survived even in these times of constantly rising fuel prices in Europe. To meet the growing demand for this vehicle, production at the Pamplona plant in Spain was tripled to enable rapid delivery.

The Polo BlueMotion is not only economical and environmentally friendly, but also great fun to drive. It is equipped with a 59 kW/80 hp direct injection turbodiesel engine that includes a particulate filter. It offers a powerful torque of 195 Newton meters at only 1800 rpm, which gives it its great performance. The full dynamic potential of the three-cylinder TDI engine enables the 1,084kg Polo Lighetto to reach 0-100km/h in just 12.8 seconds and reach a top speed of 176km/h. The remarkable balance between agility and economy is the product of modified aerodynamics coupled with the high-efficiency functionality of the powertrain.

The vehicle is offered at a starting price of €16,157.33 and boasts exceptionally good value retention that the Polo model series has always offered. The BlueMotion represents an economically balanced option for the buyer. Prepared to compete with the comparable Trendline version, the Polo is a thrifty slider equipped with standard features such as 14-inch alloy wheels, fixing parts finished entirely in the color of the vehicle, an aerodynamically optimized front section, rear spoiler, sport seats in new Popcorn or Select liveries and a multifunction display that provides access to a variety of vehicle information including average fuel consumption. The other attractive aspect of the Polo is its financing conditions.

The Polo BlueMotion is the most attractive model in its range in terms of economy. The Polo was launched by Volkswagen as part of its BlueMotion initiative on sustainability, which is a descriptor that refers not only to a vehicle, fuel consumption level and emission levels, but also describes the Volkswagen organization in its whole. “Blue” is the color of Volkswagen and represents the elements of air and water that are important to protect and preserve. The “Motion” refers to the future-oriented forward mobility that Volkswagen vehicles exude. BlueMotion’s main goal is to conserve the Earth’s resources for future generations.

Volkswagen plans to further develop its BlueMotion label as a product descriptor to identify those products or model versions with the most exceptional value for money in each series. The Polo BlueMotion is the first model to be launched under this initiative. TDI and BlueMotion are registered trademarks of Volkswagen AG or other Volkswagen Group companies in Germany and other countries.

Volkswagen, the company
It was in 1934 that Ferdinand Porsche was commissioned to build a small, inexpensive car at the request of Adolf Hitler. The Beetle was the masterpiece owned by him. The beetle-shaped sedan was named Volkswagen, which is German for people’s car, and made its debut two years later. Production of the Beetle was delayed due to the war until 1949. It was only during the 1950s that the car became popular and became known as the VW Beetle. It later held the title of best-selling car of all time.

The Beetle was the Volkswagen Type 1 or also known as Fusca, Coccinelle or Cox, Vocho (Spanish), Bug, Volky or Käfer (German), and Escarabajo (beetle in Spanish). The Beetle, although widely disparaged due to its unusual styling, low power, rough ride and high noise levels, was among the longest and most produced cars for a single design. It has remained a top seller even when offered with rear-wheel drive.

Despite the growing fondness for the Beetle or Bug around the world, Wolfsburg-based Volkswagen has still opted to make more contemporary cars. But of course, Volkswagen has never stopped nurturing its Beetle lines, as its new 1998 Beetle became a huge hit in North America. Aside from the Beetle, the German automaker is also doing well in terms of sales of its other models, specifically the Jetta and Passat.

Volkswagen AG or VW for short is an automobile manufacturer and brand of high-quality auto parts such as Volkswagen belts, based in Wolfsburg, Germany. It forms the core of the Volkswagen Group and currently ranks as the fourth largest producer in the world after GM, Toyota and Ford. The name Volkswagen means people’s car in German. Their motto is “Aus Liebe zum Automobil”, which translates to “For the love of the automobile” or “For the love of the people’s cars”, as VW translates it in other languages.

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